To illustrate the GuSS system, let's take a specific GuSS application, George. George is intended for use by consultants who are experienced in providing consulting services, but with little experience in selling such services. In George, students are given the job of making a sale to a potential client. The student must get to know the client organization, come to some understanding of its business problems, identify those people within it who can buy consulting services, construct a proposal geared to these buyers' needs and concerns, and present that proposal in a convincing way. Depending on the personalities and organizational structures involved, these tasks may be easy or difficult.
Scenes from George
Where am I in the content of the book?